The global gluten-free sugar syrup market size is set to gain impetus from the rising trend of consuming free-from food items, such as chemical-free and lactose-free. These are considered to be safe and healthy, unlike conventional products. This information is given by Fortune Business Insights™ in an upcoming report, titled, “Gluten-free Sugar Syrup Market, 2022-2029.” The report further states that multiple organizations present in the market are nowadays experimenting with new ingredients to launch innovative products. In March 2021, for instance, Kodiak Cakes blended introduced two new nut butter syrups called Peanut Butter Maple Syrup and Maple Almond Nut Butter Syrup in the U.S. They are gluten-free sugar syrups containing zero cholesterol and non-GMO ingredients.
The COVID-19 pandemic has resulted in indefinite lockdown across the globe. The food & beverage industry exhibited high demand for consumables, healthy food items, and household staples with longer shelf lives. Numerous companies are facing low consumption of their products at present. Hence, they are focusing on enhancing their online presence and supply networks to keep up with the current business environment. We are providing detailed analysis of the gluten-free sugar syrup industry to surge sales.
Bakery Products Segment to Lead Backed by Surging Usage as a Texturizer & Stabilizer
Based on the type, the market for gluten-free sugar syrup is segregated into maltose syrup, fructose syrup, glucose syrup, and others. By applications, it is divided into dairy products, beverages, dressings, nutrition bars, confectionery, bakery products, and other non-food applications. Amongst these, the bakery products segment is likely to generate the largest gluten-free sugar syrup market share in the near future. This growth is attributable to the rising usage of the syrup as a stabilizer and texturizer to add more health benefits and refine their mouth-feel.
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Drivers & Restraints-
Increasing Health Benefits of Gluten-free Foods to Boost Growth
The evolution of consumer lifestyles is resulting in the high demand for healthier food and beverages worldwide. In the olden days, the major reason behind purchasing gluten-free foods was the medical conditions related to them, such as gluten intolerance, sensitivities, and allergies. But, in today’s world, consumers are shifting rapidly towards these products as they want to adopt a healthier alternative to traditional food items. Besides, the increasing awareness of various health benefits of gluten-free sugar syrups would also drive the market. However, the availability of low-calorie sugar substitutes may hamper the gluten-free sugar syrup market growth in the upcoming years.
A list of renowned gluten-free sugar syrup manufacturers operating in the global market:
- Cargill, Inc.
- Canadian Organic Maple Co. Ltd.
- Monin, Inc.
- Wholesome Sweeteners, Inc.
- B&G Foods, Inc.
- International Molasses Corporation, Ltd.
- Torani & Co., Inc.
- Gulshan Polyols Ltd.
- Fringe Papo International
- Borger GmbH
Rising Demand for Clean-labelled Food Products to Accelerate Growth
Geographically, North America is anticipated to remain at the forefront on account of the high demand for clean-labelled food products from consumers to meet the current health trends without compromising with the flavor or taste. Manufacturers are therefore launching novel gluten-free sugar syrups to cater to the rising demand. As per Statista, in the U.S., the sales of gluten-free products increased by 81% between 2012 and 2013.
On the other hand, Europe is expected to grow substantially over the forecast period because of the surging trend of ‘free-from’ foods, including beverages, dairy, and bakery products. Additionally, rising awareness programs to educate consumers about the consequences of consuming excessive gluten would aid growth. At the same time, the increasing prevalence of celiac disease and rising cases of gluten-intolerance is set to propel regional growth.
In Asia Pacific, the high demand for low-sugar and gluten-free baked desserts and confectionery is projected to augment growth. Besides, several companies present in the region are focusing on introducing flavored and cost-effective gluten-free sugar syrups that would drive growth.
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Key Players Focus on Launching Innovative Products to Increase Consumer Base
The market contains a large number of companies that are majorly focusing on conducting research and development activities to introduce unique gluten-free sugar syrup. They are doing so to attract more consumers and surge sales. Below are the two latest industry developments:
- October 2019: Swoon unveiled its latest liquid sugar substitute made from monk fruits. It tastes like sugar in terms of mouthfeel, viscosity, and sweetness. It would enable people to break their sugar habit and enjoy drinks without compromising with flavors.
- October 2018: NuNaturals launched its new sugar-free, natural range of products called Pourable Syrups. It would cater to the needs of those following a low-sugar, paleo, or keto lifestyle. It is low-glycemic, gluten-free, keto, and vegan.
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