March 31, 2023

The global electric hair brush market size is expected to gain momentum owing to the recent introduction of innovative hair styling applications during the forecast period. This information is published by Fortune Business Insights™ in an upcoming report, titled, “Electric Hair Brush Market, 2023-2030.” The importance of maintaining shiny, straightened hair among female millennials is expected to grow due to an increase in the number of fashion style campaigns on social media. Electric hair brushes are also predicted to grow in popularity in salons and other hair care environments.

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List of Key Players Profiled in the Global Market for Electric Hair Brush:

  • Philips Koninklijke N.V.
  • B. Kent and Sons
  • The Ltd
  • Guangdong Roman Technology
  • Conair Corporation
  • Loreal S.A.


By product type, the market is segmented into flat and round. On the basis of application, the market is segregated into professional and personal. On the basis of distribution channels, the market is fragmented into hypermarkets, beauty stores, online stores, and others. Finally, by geography, the market is divided into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

What does the Report Offer?

The report for electric hair brushes gives information on the market participants, drivers, constraints, restraints, applications, growth factors, marketing, strategic planning, and new product development. Market growth and profit rate, volume, manufacturing usage, and gross profit margin, shipping information, and other relevant elements are all included in the report.

Drivers & Restraints-

Growing Demand for Hair Straightener to Stimulate Growth

The global electric hair brush market is expected to grow due to increasing demand for hair straighteners during the projected period. The increasing demand for hair styling tools, particularly hair straighteners in professional salons, has resulted in considerable growth in hair styling equipment among consumers of various demographics. The items are designed with innovative designs that provide benefits and convenience of carrying for users when traveling.

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Increasing Number of Hair Salon to Promote Growth in North America

North America is expected to hold the largest global electric hair brush market share during the forecast period. Consumers in this region spend a lot of money on cosmetics, and the presence of big brands is one of the biggest factors driving the market in this region.

Asia Pacific is anticipated to hold a significant position in the market. The growth of middle-income groups in developing nations such as China and India are predicted to increase demand for electric hair brushes for personal grooming. Furthermore, urbanization and infrastructure development have significantly influenced the growth of salons and beauty parlors in these countries.

Competitive Landscape-

Manufacturers Focus on R&D Investments to Offer Advanced Products

Strategic alliances with distributors and luxury salons are expected to be an effective strategy for industry participants. Additionally, electric hair brush producers are predicted to expand their expenditure on creating hairbrushes that are coupled with digitalization and provide consumers with convenience.

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Industry Development-

  • February 2020: IoT Open Lab in Bengaluru launched IoT based hair brush products that can improve the hair care experience of the customers.

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