May 30, 2023

The worldwide blanket market size is expanding at a substantial rate, led by the expansion of hospitality and travel & tourism sectors. Hotels and homestays are investing in high-quality blankets and other supplies to offer comfortable and reliable customer service to customers. Growing number of hotels and lodging services led by the growth of travel & tourism industry will propel the market growth, says Fortune Business Insights™ in its upcoming report titled “Blanket Market, 2023-2030.”

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Fortune Business Insights™ lists out all the blanket market companies that are presently striving to reduce the impact of the Covid-19 pandemic on the market:

  • Hudson’s Bay Company (Canada)
  • URBANARA GmbH (Germany)
  • American Blanket Company (U.S.)
  • Medline Industries Inc. (U.S.)
  • Pendleton Woolen Mills (U.S.)
  • Biddeford Blankets LLC (U.S.)
  • Shanghai Easun Group (China)
  • Chellco Industries Limited (Nigeria)
  • Jarden Corporation (U.S.)

Report Coverage

The report offers:

  • Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
  • Comprehensive insights into the regional developments.
  • List of major industry players.
  • Key strategies adopted by the market players.
  • Latest industry developments such as product launches, partnerships, mergers, and acquisitions.

Drivers & Restraints:

Hospitality and Travel & Tourism Sectors to Present Lucrative Opportunities

Blanket market growth is driven by the expansion of hospitality and travel & tourism sectors. Hotels and homestays are investing in high-quality blankets and other supplies to offer comfortable and reliable customer service to customers. Growing number of hotels and lodging services led by the growth of travel & tourism industry will propel the market growth in the forthcoming years.

However, uncertainty surrounding the COVID-19 pandemic along with several other factors may affect the market.

Regional Insights:

North America to Lead Global Market Share Led by Innovative Product Launches

North America dominated the worldwide blanket market share in 2021 and will continue to show similar trends over the projected period. The regional demand is driven by cold climatic conditions in Canada and other parts of North America. Growing urbanization and changing lifestyles have increased the demand for innovative blankets. The American Textile Company reported in March 2021 that ‘Tranquility’ weighted blankets were America’s No.1 selling brand in the category. Consumers have appreciated the company’s innovative approaches, which has been a key factor making Tranquility the best-selling brand in the U.S.

Other key markets, including Europe and Asia Pacific, are anticipated to record substantial growth during 2023-2030.

Market Segments: 

By material type, the market share is trifurcated into polyester, cotton, and wool.

In terms of application, the market share is bifurcated into household and commercial.

Based on the distribution channel, the market share is segmented into offline and online.

Geographically, the market share is divided into North America, South America, Asia Pacific, Europe, and the Middle East & Africa.

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Competitive Landscape

Market Players Focus on New Product Launches to Strengthen Market Position

Leading players are adopting various strategies to expand their presence in the market. These include R&D investments and launch of new, technologically-advanced products in the market. Some companies are also adopting strategies such as partnerships, mergers, and acquisitions to strengthen their market position.

Blanket Market Size Highlights of the Report:

  • Market Penetration: Comprehensive information on the product portfolios of the top players in the Blanket market.
  • Product Development/Innovation: Detailed insights on the upcoming technologies, RandD activities, and product launches in the market
  • Competitive Assessment: In-depth assessment of the market strategies, geographic and business segments of the leading players in the market
  • Market Development: Comprehensive information about emerging markets. This report analyzes the market for various segments across geographies
  • Market Diversification: Exhaustive information about new products, untapped geographies, recent developments, and investments in the Blanket market

The Global Blanket Market Research/Analysis Report Contains Answers to your following questions:

  • Which Manufacturing Technology is used for Blanket? What Developments Are Going On in That Technology? Which Trends Are Causing These Developments?
  • Who Are the Global Key Players in This Blanket Market? What are Their Company Profile, Their Product Information, and Contact Information?
  • What Was Global Market Status of Blanket Market? What Was Capacity, Production Value, Cost and PROFIT of Blanket Market?
  • What Is Current Market Status of Blanket Industry? What’s Market Competition in This Industry, Both Company, and Country Wise? What’s Market Analysis of Blanket Market Trends by Taking Applications and Types in Consideration?
  • What Are Projections of Global Blanket Industry Considering Capacity, Production and Production Value? What Will Be the Estimation of Cost and Profit? What Will Be Market Share, Supply and Consumption? What about Import and Export?
  • What Is Blanket Market Chain Analysis by Upstream Raw Materials and Downstream Industry?
  • What Is Economic Impact On Blanket Industry? What are Global Blanket Analysis Results? What Are Global Blanket Development Trends?
  • What Are Market Dynamics of Blanket Market? What Are Challenges and Opportunities?
  • What Should Be Entry Strategies, Countermeasures to Economic Impact, and Marketing Channels for Blanket Industry?

Notable Industry Development:

July 2021: Bearaby unveiled Travel Napper – a weighted travel blanket. Weighing just 10 Lbs, the blanket is suitable for traveling in trains, flights, and other public transportation.

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